In 2026, simple product sliders and static cross-sell recommendations aren’t enough. Today’s customers expect personalized guidance, and AI-based product consultation turns your Shopware store into a real advisor, driving higher conversions and better customer satisfaction.
- Standard Shopware cross-selling shows products, but not why they matter to each shopper
- Most users now ignore static recommendation banners
- AI consultation asks questions and tailors suggestions based on real intent
- Strategically placing recommendations across your funnel boosts results
- The shift from “customers also bought” to “how can I help you?” is a core edge in 2026 e-commerce